Top 10 Easiest Ways to Increase Your Referral Business

*5 min read*

See your clients NOT as just mere 'business', but as a budding friendship.
Friends help friends.

Tell your clients just how important their referral support is to your success.
People love to know when they are doing good and when they have been a key player in something successful.

Ask for them!
I know, obvious, but so many people are afraid to simply ask. Here is some sample dialogue for you to try: Address one of your clients/customers today and simply ask - "Of all the people in your office (or of all of your closest friends) which person do you think would be the most interested in the product/service I offer?"

Begin at the beginning.
Instead of waiting later in a client/customer relationship to ASK for referral support....(which for some can be uncomfortable) begin TELLING your prospects/new clients at the very beginning that receiving referral support from your clients is HOW you do business.

Express yourself!
Let your clients know ALL that you do. Most will think the only thing you do or offer is what they get from you. Explain through stories and examples the FULL RANGE of what you are able to offer.

Keep improving- go for mastery.
The better you become at what you do or know, the more confident you naturally come off to others- thereby creating more confidence in THEM to easily refer you to the people in their life as "THE ONE to go to."

Shift the burden.
Many business owners are afraid that asking for referrals from their customers/clients puts an unwanted burden on them. (They feel embarrassed or ashamed to ask for 'help.') So, shift your belief or understanding. When you ask your clients to refer their friends or colleagues to you, YOU (once again) are HELPING MORE PEOPLE.

Create exclusivity!
Create an experience for your customers/clients that they feel (and is) exclusively just for them. How you do business should definitely stand out (and apart) from your competition. Keep it simple- yet clearly beneficial to your clients/customers.

Go long (think life-long relationship).
Let your clients/customers know you are interested in serving them for the long haul. Sometimes it won't occur to a client/customer to return to you for your product or service. Let them know you would like to serve them as long as they need the product or service you are exchanging with them.

Keep it easy - keep it simple.
People love easy and simple (isn't that why you are reading this top ten?). Whatever your product or service, make the experience of working with you as easy and simple for your customer/client as possible.