Identifying our target audience is crucial for success in business. By understanding who our ideal c...

Identifying our target audience is crucial for success in business. By understanding who our ideal c...
If we want to increase our customer base, then we must tell more people about the things that we do ...
A couple of years ago, I had a mentor share what he believed to be the difference between Social MED...
**AUTHOR NOTE: Don’t forget to scroll to the bottom for an added bonus opportunity on the topic of t...
Last week I walked through the concept of a “Consideration System” - the first stage in building rel...
Relationships are the bedrock of any successful business. There is a BIG difference between getting ...
Last week I unpacked the approach I take when outlining and identifying what I am selling and to who...
What problem do you solve and who is best served by the solution you provide?
When it comes to success in marketing, the number one challenge I have seen with most businesses is ...
Learning is not just about getting information; it's about how that information is shared and intern...
The Ownership Advantage™ is the go-to podcast for business owners and entrepreneurs who want to move beyond just making money and start building lasting wealth. Hosted by Tanner O'Brien, this show breaks down the strategies, systems, and mindset shifts required to transform your business from an income source into a true asset—one that works for you, not the other way around.
Each episode dives into practical insights on scaling, exiting, and reinvesting profits to create generational wealth. Whether you’re looking to remove yourself from daily operations, increase your business’s valuation, or start acquiring assets beyond your company, this is where you get the real playbook.
Welcome to The Ownership Advantage™—where business isn’t just a job, it’s your greatest wealth-building tool.